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  • GA4 Dimensions and Metrics Explained for Marketers

    Google Analytics 4 (GA4) is a game-changer in how marketers track and analyze data. Understanding ga4 dimensions and metrics is essential to unlocking its full power. These elements help you see not just what happens on your website but why it happens. So, what are Google Analytics 4 dimensions and metrics? Dimensions describe data attributes…

    Vatsal Makhija

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    GA4 Dimensions and Metrics Explained for Marketers

  • Data Collection with Google Analytics: A Step-by-Step Guide

    Google Analytics is essential for tracking and analysing website and app performance. It offers powerful insights into user behaviour, allowing businesses to make data-driven decisions. However, setting up data collection correctly is crucial for obtaining accurate and meaningful results. Without proper setup, the data collected can be incomplete or misleading, making it challenging to draw…

    Vatsal Makhija

    ·

    Data Collection with Google Analytics: A Step-by-Step Guide

  • Introduction to Google Analytics Data Collection

    Google Analytics is a powerful tool that allows businesses to track and analyse user behavior on websites and mobile applications. Businesses can make informed decisions by understanding how users interact with a site or app, improving their marketing strategies and customer experience. The data collection process in Google Analytics is essential because it helps businesses…

    Vatsal Makhija

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    Introduction to Google Analytics Data Collection

  • How to Use Digital Analytics?

    Digital analytics involves collecting, measuring, and analysing data from digital sources like websites and mobile apps. In today’s digital world, businesses rely heavily on this data to make informed decisions that can directly impact their growth and success. Businesses can improve their marketing strategies by understanding how users interact with digital platforms, optimising customer experiences,…

    Vatsal Makhija

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    How to Use Digital Analytics?

  • How to Use Local Influencers to Promote Your Online Store

    Influencer marketing has become a powerful tool for businesses to connect with their target audience. Businesses can increase their visibility and build trust by partnering with influencers, especially local ones. Local influencers often have a strong, loyal following within a specific geographic area, making their recommendations highly influential. Collaborating with local influencers allows businesses to…

    Vatsal Makhija

    ·

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